Museum fundraising: A new, digitally enabled approach

Digital transformation is empowering institutions to diversify their fundraising opportunities. Now, with NFT-enabled solutions, charities can attract attention from a wider range of potential donors and benefit from increased engagement and revenue.

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Taking a digital approach to museum fundraising

Digital fundraising is limitless. It allows institutions to engage with a global audience and meet their philanthropy goals while attracting new patrons. By leveraging existing collections or partnering with emerging artists, institutions can maximize their revenue potential and fundraise for important, timely and mission-aligned causes.

Digital collectible to fundraiser: key benefits

  • Measured success

    The digital opportunity is huge. 45% of crypto users donate at least $1,000 to charity each year (Source: Fidelity Charitable). This is almost 10x the average online cash donation.

  • Dynamic philanthropy

    Traditionally, fundraising efforts often require long-term patron development. However, engaging with a digital audience enables institutions to become more dynamic. This liberal approach to philanthropy mirrors the behavior of digital generations, who support more diverse causes. Through meaningful engagement, museums can expect a more varied, democratized patron community.

  • Long term growth

    This approach to fundraising offers new, unique opportunities to engage with patrons. For example, NFTs collected as part of a fundraiser can provide benefits such as access to exhibitions, or invitations to benefit galas.

Using digital collectibles for fundraising and philanthropy

NFT technology creates a new way to engage with art and cultural institutions. The opportunity is ever-increasing, as transactions for digital collectibles are projected to reach $1.6 billion in 2023 (source: Statista). The path to increased revenue is clear, while philanthropy potential has remained relatively untapped for most institutions - until now.

Nimi’s NFT-enabled platform empowers museums to maximize fundraising efforts. Via gamified digital experiences, we work with you to increase engagement with next-generation patrons.

  • Revenue generation

    Enable new, long-term revenue streams

  • Increased engagement

    Curate the Nimi and museum community

  • Support greater causes

    Increase philanthropy opportunities that engage a global audience

Digitally enabling your museum fundraising campaigns

First and foremost, Nimi’s mission is to build a sustainable, culture-rich future for years to come. To do this, we promote art and culture engagement in ways that the next generation will embrace. Through NFT enablement, coupled with our expertise, you’ll benefit from earned revenue and engagement solutions that inspire, build revenue and create a sustainable business mode. Our measured yet pioneering approach to digital transformation is reinforced by the Nimi Foundation, an initiative which sees us donate a portion of our profits to technology adoption in the culture sector.
Adoption across organizations is multi-layered, and we have real-world experience of fundraising in this way.

Case studies

Our diverse portfolio highlights the institutions and initiatives the Nimi team has already worked alongside, with a range of unique outcomes.

The philanthropy opportunity for niche museums with ‘hidden gem’ collections is even greater. We invite you to speak with our experts to build your unique route to market today.

Let us help your museum fundraising campaigns

  • Strategic consulting

    Find, identify and create engagement opportunities

  • Global partnerships

    Leverage worldwide connections to showcase your offering

  • A shared mission

    To find the right path to digital transformation

Leverage new fundraising opportunities for your museum

Begin transforming your fundraising goals in a tailored Nimi workshop.

FAQs

How could your museum fundraising efforts benefit my museum?

Protecting works of art, heritage, science, and history is key to the development of cultural institutions. By building an innovative approach to philanthropy with Nimi, you’ll also be engaging the next generation of patrons.

What does your museum need to work with Nimi?

With the Nimi partnership, you’ll immediately extend your team with experts in the digital collectible space. In a comprehensive onboarding process, we assess every chance for you to maximize potential, from wherever you are in your digital transformation journey.

How do we understand your aims and objectives?

The process of adopting a new revenue solution is unique to each institution. However, our approach generally falls into three phases.


It begins with strategy and planning, where our team of experts will speak with involved stakeholders to establish key objectives, target audiences and existing assets. Then, we begin to build your digital collection, with complete pre-marketing, launch campaigns and sales execution. Finally, we analyze your post-launch performance for ‘always on’ adjustments that align to your unique fundraising goals.

Is there a cost involved when working with Nimi?

There is no upfront cost to partner with Nimi. Your implementation fee will be covered by initial sales. Get in touch for a detailed ROI forecast.

How do we know what success looks like?

At the planning and development stage of onboarding, our team will identify fundraising opportunities and how we can maximize potential. We’ll set up KPIs against the number of charity auctions and amount raised, so we can measure success against these metrics.

Who is Nimi?

Nimi is a diverse team of long-term cultural allies, finance experts, fintech developers and management consultants. This blend of experience powers an agnostic approach to NFT enablement. Find out more about our team and credentials on our about us page.